Understanding Your Online Leads
In this episode, Will Mansour tackles the challenges realtors face with online lead generation, focusing on understanding and nurturing these leads effectively.
Acknowledging the long-term nature of online lead cultivation, which can span from six to twenty-four months, the episode emphasizes the importance of mindset and expectation management in converting leads into transactions.
Will shares insights on the evolution of property buying from traditional methods to the internet era, highlighting the common pitfalls in nurturing online leads, such as the expectation of immediate returns. Key strategies include organizing leads, understanding their position in the buying process, and building rapport over time.
The episode also stresses the critical first five seconds of a call, advocating for preparation and the right mindset to make a positive impression. Will's personal approach involves mental preparation and scripting to ensure success in lead calls, ultimately advocating for a mindset shift for long-term success in online lead generation.
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